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Start-up loans/grants
Generally low-interest government-backed personal loans or grants available to individuals looking to start or grow a new business in the UK.
For information on grant funding visit Government Grant Service or Swoop to find grants that may be appropriate for your business.
Finding the right funding
Borrowing from financial providers like banks or loan companies offering a range of borrowing services including:
- Business loans
- Business credit cards
- Arranged overdrafts
- Commercial mortgages
- Invoice finance
- Asset finance and leasing
Accelerator funding
Accelerators can offer both equity and non-equity funding, usually alongside a programme of support.
Crowdfunding
The use of small amounts of capital from a number of individuals to finance a new business venture, including:
- Equity crowdfunding
- Reward crowdfunding
- Debt crowdfunding
Equity investment
Investment for an equity stake in the business including:
- Angel investment – smaller amounts of investment, usually from an individual, high net worth investor, angel syndicate or local angel network.
- Venture capitalist (VC) – a private equity investor who provides capital to companies that show high growth potential, usually at a later stage.
Initial Public Offering (IPO)
Floating your business on the stock market, and making shares available to buy in order to raise money.
Business state questions:
- What stage is your business currently at?
- Have you validated your business model?
- Is your business generating revenue?
- Do you have financial forecasts in place for your business? (1-3 years)
Funding questions:
- Have you identified a funding gap?
- When would you need the additional funds by?
- Are you clear on how much funding is required?
- What is the funding for?
- Have you identified a funding source?
- What are the next steps to securing that funding?
Funding checklist
Business Model Canvas
Business plan
Due diligence
Financial projections
Investor insights
Investment one pager
Your funding pitch
Valuation
Funding one pager
There are 10 key elements to get down for your funding one-pager, which are similar to the 60-second pitch idea that you might have already looked at. If you haven’t had a chance, don’t worry, there’s everything you need to know in the 60-second pitch article.
In the meantime, carry on thinking of your answers to each of these sections. Pull your thoughts together using these headings and you’ll have the basis of your funding one pager.
Finding the right funding
1. Business model
What’s different about yours? How do you distribute, who are your key partners, how do you make money?
2. Business summary and vision
A brief intro to your business and your overall vision for the long term.
3. Competitive advantage
What’s yours? What’s the innovation that makes you stand out?
4. Contact details
Don’t forget to include them!
5. Customer problem and your solution
Introduce the problem or painpoint. Explain how your solution addresses the painpoint for the customer.
6. Financial summary table
What are your projections for the next 3-5 years in terms of turnover, gross and net profit?
7. Management team
Who’s in your team – and what’s their experience? Do you have mentors, non-exec directors or advisors?
8. Target market
What’s your knowledge of it? Do you know the total addressable market and the size of the opportunity?
9. Traction
What have you done to date? What’s your proof of concept, and where are you with customers, sales and investment?
10. Your ask (mentor/funding)
What’s the amount of investment you’re looking for, and what will you use it for? What’s your exit strategy and the ROI?
Tips for getting funding ready
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1
Securing funding can be tough, so plan ahead if you can
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2
Explore all the options available to you
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3
Speak to peers, your bank manager and investors
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4
Be realistic about how much you need and why
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5
Pitch often and be resilient to knock-backs
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6
Create clear and concise documentation that stands out from the crowd
Don’t know your angels from your gazelles?
Our jargon buster could help. Doing, growing and selling a business is packed with words, acronyms and terms that you may not have heard before. Our jargon buster explains the most common so you can sort the equity from the liquidity, and keep an eye on the unicorns.
Start-up business financing guide
An essential guide from Start Up Donut to make sure you’re getting the best possible financial base for your business.
The 5 stages of equity funding
Discover more about the main stages of investment and what that means for funding.
Questions you’re going to be asked
Make sure you’re ready for investment by checking out these questions from All Business.
Who does what in a business?
Law firm Pinsent Masons explain the key roles in a business and their responsibilities.
What's next?
It’s important to remember that most businesses go through the processes of looking for funding. So no matter how hard it seems at the time you’re not on your own, and there’s lots of support available.
You could:
- Build out a funding one pager for your business, identifying areas that need further exploration
- Run through the learning on the basics of bookkeeping or financial management to help you develop solid financial statements and put forecasts together
- Sign up to one of our wrap around events to help you explore your funding needs further
For more insights on funding and managing your business finances check out this article Understanding your finances.
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