“It all began with my love for cheese and a frustration with how inaccessible and complicated cheesemaking seemed. I wanted to create something fun and simple that could bring cheesemaking into everyone’s home. The idea grew from there, and soon I was testing kits in my own kitchen.”

“Oh, there were plenty! One of the biggest challenges was finding suppliers who understood my vision. I wanted high-quality ingredients in manageable quantities, which isn’t always easy. I also had to learn the ins and outs of packaging, marketing, and sales while staying within a tight budget.”

“I started with a very small personal investment and reinvested every penny I earned back into the business. It was lean, but it worked. Eventually, I sought support through local business grants and competitions, which gave me both funding and confidence.”

“People loved it, they were intrigued and excited by the idea of making cheese at home. I think the combination of a quirky, fun product and the growing trend of homemade, artisan food worked in my favour. Plus, cheese is universally loved—it’s hard to resist!”

“Definitely when we started gaining media attention. Features in magazines, local news, and even national publications gave us exposure that I couldn’t have achieved otherwise. Word-of-mouth was also a big driver for growth.”

“I would use ‘business owner’ - I don't think I've ever personally referred to myself as an entrepreneur because I think that comes with a kind of serial element to it.”

“The Accelerator has definitely a big impact. I made the decision to run the business single-handedly - I didn't want to have staff, so you do definitely find yourself working in a bit of a silo. So, getting into the Accelerator programme and being with different entrepreneurs and business owners has been great. It’s been really helpful for getting me to think about my next steps.”

“Balance is tricky, especially in the early days. I learned to set boundaries—like switching off my phone in the evenings and dedicating weekends to family and friends. Delegating tasks and building a supportive team has also been a lifesaver.”

“Start small and don’t be afraid to test your idea on a small scale before going all in. Be prepared to learn constantly, and don’t be shy about asking for help. Most importantly, stay true to your passion—it’s what will keep you going through the tough times.”

“We’re always exploring new ideas and products to expand the range. Sustainability and customer engagement are at the forefront of our plans. It’s all about continuing to bring joy and creativity to people’s kitchens.”

“It’s been transformative. Running a business has taught me resilience, problem-solving, and how

to adapt to the unexpected. Most of all, it’s shown me the power of pursuing a dream and believing in yourself.”

To find out more about how the Royal Bank Accelerator could help your business grow, visit our Entrepreneur Hub